PETA – All beings bleed the same

Most of us would never dream of clubbing our animal companions to death, shooting a bolt into their skulls, or slitting their throats and hanging them upside down to choke on their own blood.

In many places, it’s illegal to torment and kill dogs. But PETA Germany’s new ad urges everyone to have empathy for all animals, who—just like dogs—feel pain, love, joy, loneliness, and fear.